Privacy policy
Last updated: 14 May 2026
Who we are
Houseroom is operated by a small independent London team. For the purposes of UK GDPR and the Data Protection Act 2018, we are the data controller for personal data you give us through this site and the Houseroom service.
What we collect
- Account data — your email or phone number, and any name or postcode you choose to give us.
- Family profile — children's first names, ages, target entry points, and priorities you enter to power matching and alerts.
- Application tracker data — the schools you save, applications you record, deadlines you set, and notes you make.
- Usage data — basic analytics about which pages you view, so we can improve the product.
- Communications — emails, WhatsApp or SMS messages sent through the service, and replies.
Why we collect it
- To run your account and the shortlist, tracker, and alerts you sign up for (contractual basis).
- To send the deadline alerts you've explicitly opted into (consent).
- To improve the product and fix bugs (legitimate interest).
- To meet our legal obligations.
What we don't do
- We don't sell your data to schools, advertisers, or third parties. Ever.
- We don't share your application tracker with the schools you've applied to.
- We don't run third-party advertising on Houseroom.
Sub-processors we use
- Supabase — database and authentication (EU region).
- Vercel — hosting.
- Resend — transactional email delivery.
- WhatsApp Business / SMS provider — alert delivery.
- Anthropic — the AI assistant. We send only the content of your assistant conversation, not your wider account data.
All sub-processors are bound by a data-processing agreement and handle UK / EU personal data under appropriate safeguards.
How long we keep it
Account and tracker data: while your account is active, plus 30 days after deletion. Communications: up to 24 months for support and audit. Analytics: aggregated and retained indefinitely; raw event data is retained for 12 months.
Your rights
Under UK GDPR you have the right to access, correct, export, or delete your data, and to withdraw consent for marketing or alerts at any time. To exercise any of these rights, email privacy@houseroom.uk. You can also lodge a complaint with the UK Information Commissioner's Office (ico.org.uk).
Cookies
We use a small number of strictly-necessary cookies for authentication and basic analytics. We do not use cookies for advertising or cross-site tracking.
Changes
We'll update this page when our practices change and bump the "Last updated" date at the top. Material changes are also announced by email to current members.